The Most Powerful Shopify Checkout Customization App

Increase AOV & conversions on your checkout & post-purchase pages with drag & drop customizations and robust A/B testing
4.8 Rating on Shopify
5X ROI Guaranteed
$5M+
Generated in Upsell Revenue
Trusted by 8,000+  merchants

Your All-In-One Shopify Checkout Tool

Checkout Page

Customise your Shopify checkout page with trust badges, reviews, ratings, upsells & more. Drive conversion & AOV. 

Post Purchase Page 

Enable customers to add to the current order, after they have checked out. Offer upsells & even downsells. 

Thank You Page

Display customized messages, offer time bound discounted recommendations for next purchase & conduct post purchase surveys. 

Order Status Page

Recommend products at discounted prices to encourage the next purchase. 

Impact Checkout Metrics That Matter

Increase Conversion Rate

Checkout Wiz has driven checkout conversion rates to as high
as 60% for Shopify Plus stores

Increase AOV

Checkout Wiz users have witnessed a significant increase in AOV & generated millions via checkout upsells.

Optimize Operations

Make Quick Operational Shopify Checkout Customizations

Post Purchase Optimization

Make the most of your post-purchase page, thank you page &
order status page.

Also Perfect for Shopify Agencies

  • Developer Friendly Code
  • Purpose Built for CRO
  • Speed Up Execution
  • Deliver on Metrics that Matter

Success Stories

Increase checkout conversion rate by

16%

checkout A/B testing

Read Case Study

Generated additional revenue of

$889 K

with checkout upsells

Read Case Study

Achieved a checkout conversion rate of

47%

checkout optimization

Read Case Study

Generated additional revenue of

$74,000

with checkout upsells

Read Case Study

Need Some Shopify Checkout Inspiration

Learn from checkout customizations by
top DTC brands

Trusted by Top Shopify Brands

The team from Checkout Wiz are so good at what they do. The seamless app integration  & customisation of our checkout has led to an increase in AOV that has truly paid off and is easily going to have a very long-term effect for our brand! Would 1000% recommend them!
We've had a great experience using Checkout Wizard to enhance our Shopify checkout so far. The product upsell feature has been especially effective in  helping us drive more revenue and average order value.
Super easy to use and instantly boosted my checkout conversions. Love the upsell options and clean design. A no-brainer for any Shopify store!
Checkout Wiz has completely changed how we optimize our checkout process! The A/B testing feature is so simple to set up, & within a few days, we saw an increase in conversions.I love how I can test different elements without any coding. Insights are super helpful.  Highly recommend!
Checkout Wiz has been a game-changer for our business, boosting our checkout conversion rate from 56% to an average of 63% during the MOST important time of the year for us!! Post-purchase upsells are performing especially well, with higher conversion rates, driving significant revenue.
Checkout Wiz started driving revenue for us right away! I’ve never used an upsell tool this effective before. Plus, it has tons of other features. Highly recommend!

Unlock Your Shopify Checkout Resources

What are Shopify
Extensions?

Explore the practical possibilities with extensions for your Shopify Plus store.

How to use Post Purchase Surveys?

Learn how to utilize post-purchase surveys on your Shopify Plus Store.

A/B Testing — How to optimize for conversions.

Learn how to run powerful A/B Tests on different checkout blocks.

Frequently Asked Questions

Can you customize a Shopify checkout page?

Yes, Shopify Checkout Customization is possible, but the level of customization depends on your Shopify plan. On the basic plans, you can make limited changes like adding your logo, changing colors, and adjusting fonts through the theme editor. For advanced changes, such as adding custom fields, editing the layout, or applying unique branding - you’ll need Shopify Plus or an app like Checkout Wiz, which allows you to create a more personalized and conversion-focused checkout experience without complex coding.

How to customize the checkout button on Shopify?

You can customize the checkout button on Shopify by changing its color, text, and style through your theme settings. For more advanced Shopify Checkout Customization, such as adding animations, modifying placement, or displaying dynamic messages, apps like Checkout Wiz can help you make these changes without editing theme code directly.

Can you add custom fields to Shopify checkout?

Yes, you can add custom fields to Shopify checkout to collect extra information from customers. This is generally available only on Shopify Plus using checkout extensibility, or with third-party apps. Checkout Wiz makes it easy to add custom fields like delivery instructions, gift notes, or personalization requests - helping you gather the exact details you need while keeping the checkout process smooth.

How to optimize Shopify checkout page?

Optimizing your Shopify checkout page involves simplifying the steps, making the design clean, adding trust badges, and clearly displaying shipping and payment options. With Shopify Checkout Customization, you can also streamline the experience by showing only relevant fields and using auto-fill where possible. Checkout Wiz offers features like one-page checkout, field management, and upsell options to help improve conversion rates.

What is checkout extensibility in Shopify?

Checkout extensibility in Shopify is a new framework that allows developers and merchants (especially on Shopify Plus) to safely customize the checkout experience using apps and APIs. This approach replaces checkout.liquid and offers more flexibility for Shopify Checkout Customization - letting you add custom UI components, branding, and logic while staying compatible with Shopify’s updates.

How do I change to one-page checkout on Shopify?

Shopify has rolled out one-page checkout as part of its updated checkout experience. On supported stores, you can enable it in your checkout settings. If your store doesn’t yet have access or you want more control over the layout, apps like Checkout Wiz can help you implement one-page checkout along with other Shopify Checkout Customization features.

How to edit checkout page text in Shopify?

You can edit checkout page text in Shopify by going to Settings → Checkout → Checkout language → Edit checkout content, then change the strings you want and save. For more complex Shopify Checkout Customization like conditional text, personalized messages, or promotional banners - Checkout Wiz provides easy tools to manage and display custom text without editing code.

How do I add a logo on the checkout page in Shopify?

To add a logo on the Shopify checkout page, go to Settings → Checkout → Customize and upload your logo in the branding section. This is one of the simplest forms of Shopify Checkout Customization and is available to all Shopify plans.

How do I add a favicon to the checkout page in Shopify?

On Basic plans or higher, you can add a favicon to your store (it won’t be checkout-specific unless you’re on Shopify Plus). As part of Shopify Checkout Customization, go to Online Store → Themes → Customize → Theme settings → Logo/Favicon, upload or select your image, and save. This helps maintain brand consistency during the shopping experience.

How do I customize my Shopify checkout page?

You can customize your Shopify checkout page by updating the branding, colors, and typography from your admin settings. For advanced Shopify Checkout Customization, such as adding upsells, custom fields, one-page layouts, or banners - Shopify Plus or an app like Checkout Wiz will give you the tools to create a more tailored, high-converting checkout experience.

BFCM 2025 Guide

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Shopify Checkout Customizations
That Drive Results

Take the first steps to increase your checkout conversion rate & AOV

5.0 (900+ Reviews)